Design by Caro
Hi, I’m Caro (or Caroline if you’re my mom – hi mom 👋️). I’m a graphic designer with a background in business, using this unique skillset to create strategic and considered design solutions. In addition to my creative skills and highly developed aesthetic sense, I have diverse experience across marketing, community development, event planning, sales, creative direction, and people management. These skills allow me to approach design holistically – considering not just aesthetics, but also the wider business implications.
Projects
Selfridges Joke Shop at The Corner Shop
Selfridges Christmas Gift Guide
Selfridges Own-label Beauty Packaging
Selfridges Beauty Hall
Selfridges VIP Beauty Advent Calendar
Concur: A Marketing & Design Journal
Spark: Academic & Professional Contexts
The Big Melt Infographic
UN Sustainable Development Goals
Reduce Plastic Use Campaign
The Spiral: A Virtual Art Exhibition
CV
Contact
About
I originally hail from cheery Canada, although I've called London home for nearly 10 years. I began my studies and career in business, however I've always had a creative passion that I couldn't ignore. Therefore, in 2020 I decided to pursue the MA in Design for Visual Communication at University of the Arts London as a way of converting into the creative industries. This unique skillset allows me to effectively listen to clients, understand their business strategy, develop powerful design solutions, and communicate the value of exceptional design.
