Design by Caro



Hi, I’m Caro (or Caroline if you’re my mom – hi mom 👋️). I’m a recent graphic design graduate with a background in business, using this unique skillset to create strategic and considered design solutions. In addition to my creative skills and highly developed aesthetic sense, I have diverse experience across marketing, community development, event planning, sales, creative direction, and people management. These skills allow me to approach design holistically – considering not just aesthetics, but also the wider business implications.

Projects
Concur: A Marketing & Design Journal
Spark: Academic & Professional Contexts
The Big Melt Infographic
UN Sustainable Development Goals
Reduce Plastic Use Campaign
The Spiral: A Virtual Art Exhibition




CV

Design by Caro



Hi, I’m Caro (or Caroline if you’re my mom – hi mom 👋️). I’m a recent graphic design graduate with a background in business, using this unique skillset to create strategic and considered design solutions. In addition to my creative skills and highly developed aesthetic sense, I have diverse experience across marketing, community development, event planning, sales, creative direction, and people management. These skills allow me to approach design holistically – considering not just aesthetics, but also the wider business implications.

Projects
Concur: A Marketing & Design Journal
Spark: Academic & Professional Contexts
The Big Melt Infographic
UN Sustainable Development Goals
Reduce Plastic Use Campaign
The Spiral: A Virtual Art Exhibition



CV

In response to the Covid-19 pandemic, London-based art collective Iklectik was seeking a different approach to virtual art exhibitions. As part of our collaborative unit on the Design for Visual Communication course, we partnered with Iklectik to create a series of posters and flyers advertising their virtual events.

My series, The Spiral, was inspired by the first four "seasons" of the pandemic, and explored how these seasons mimicked the stages of mental distress – fear, withdrawal, isolation, and distortion – the feeling of "spiralling." Simple visual language was used to represent the feeling of the spiral across the designs, and each poster/flyer featured a unique visual element to represent its respective stage of mental distress.

The Spiral          
A Virtual Art Exhibition
Category: Print Campaign